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FDA to Target Food Packaging with Misleading Nutritional Claims
Food and Drug Administration

The Food and Drug Administration announced Tuesday that it is all set to seek, target and clear up the confusion caused by sometimes misleading nutritional claims made on packagings for different food products.

Officials said that by early next year, FDA will issue proposed standards, which the companies have to follow while making nutrition labels for their food products.

It is reported that food companies put numerous labels on the front of packaged products to attract consumers, and not all these labels are always true.

Dr. Margaret Hamburg, FDA Commissioner stated that the agency is worried that some labels may misdirect customers regarding the dietary value of their products, and told the reporters that the issue is being looked at very seriously.

Federal Law bans the use of fake or ambiguous claims on food tags. Keeping this in view, the FDA enforcement activities can range from admonition letters and penalties to product seizures. The Grocery Manufactures Association, Washington based food industry group, said that it will jointly work with the agency to discover precisely what nutrition information is helpful to users and make sure that the same is shared.

Dr. Hamburg wrote a letter to the food industry in which she cited Britain's approach in which the administration sets rules for a voluntary labeling system. Traffic-lights like symbols are used to indicate levels of different constituents in the food.

"They are easy to understand", she believes.